Nostalgic blackberries make modern cars a mobile wallet!Lambo and Porsche have already been adopted

Nostalgic blackberries make modern cars a mobile wallet!Lambo and Porsche have already been adopted

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Has Blackberries dead?

 When there was no iPhone or Android smartphone yet, "Blackberry" was not "C -mail" from a mobile phone terminal, but could send and receive emails and browse the web. If you have a blackberry mobile phone in Tokyo, you've been working on a foreign -affiliated financial aircraft. [Image] The automotive industry, seeing the shadow actor "Blackberry" (7 pieces) Such blackberries have been deprived of the iPhone and Android smartphone, and the Blackberry OS eventually turned into an Android OS, and eventually the mobile phone terminal division. Has become a license provision business ... It seems to have disappeared from the front stage, but in fact blackberry is in great shape. It offers its own network services, corporate system solutions, security, and in -vehicle systems. Yes, the car actually uses a system solution provided by Blackberries. The current car is controlled by the ECU (electronic control unit), but as connected or ADAS / automatic driving progresses, the number of ECUs required is enormous. There is a blackberry OS that appears there, and covers various control software. As of February 2021, the blackberry OS has exceeded 175 million units, indicating how it has penetrated the car market.

Many modern cars are electronically controlled not only for infotal systems, but also for accelerator, brakes, and steering (c)

● Acceleration of the sub -skasking of cars!? Such a blackberry has a business tie -up with CAR IQ in California, USA, making it possible to pay from vehicles. For example, fuel costs, electric vehicles are charging, highway tolls, parking fees and maintenance costs, and so on. In Japan, you may hear a voice saying, "I am satisfied with the existing payment means." However, the real aim is that the car manufacturer is going to focus on a subscription service. Until now, the "function" of the car was equipped when purchasing a new car. For example, a seat heater, a car navigation, or a cruise control, would it be easy to imagine if you list it? Recently, car manufacturers are trying to subscribe these features. The other day, it was reported that JP Morgan is working to acquire 75 % of the shares of "Volkswagen Payments S.A". It is said that the stock acquisition will be completed by the first quarter of next year. In other words, JP Morgan is anticipating that payment demand will increase. The subscription of the functions in the car is a bit unsatisfied, but it will eventually become generalized. And if the music you listen to while you are traveling, if the automatic driving is in full swing, you will definitely be indispensable for downloading videos, games and online shopping.

Takashi Koga (Automobile Kingdom)

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