"I want the Z generation to have excessive expectations" about 70 % BIGLOBE announces the third "Z -generation awareness survey" (life edition )- "I can't live without a smartphone or the Internet" over 70 %.I realize it too much ~

BIGLOBE Press Room

https://www.biglobe.co.jp/pressroom/info/2022/02/220224-1

BIGLOBE conducted a "Generation Z Attitude Survey". Today, we will announce the life version as the third survey result.

This survey was conducted in a questionnaire format targeting 600 men and women aged 18 to 25 nationwide, and 200 people in their 30s to 60s for comparison. The survey date is from January 27th to January 28th, 2022, and the survey method is an internet survey.

[Topics of survey results]

1. About 70% of companies that want to work are “remote work” and “3-day work week”

2. "Satisfied with my income" (less than 40%), "Uncertainty about the future of the Japanese economy" (more than 70%)

3. "I can't live without smartphones and the Internet" Over 70%, aware of overuse

4. "Don't expect too much from Generation Z" About 70%

[Survey result details]

1. About 70% of companies that want to work are “remote work” and “3-day work week”

Work style

2. "Satisfied with my income" (less than 40%), "Uncertainty about the future of the Japanese economy" (more than 70%)

About money

3. "I can't live without smartphones and the Internet" Over 70%, aware of overuse

Disposable time

Smartphone usage time

About digital devices

4. "Don't expect too much from Generation Z" About 70%

Expectations for Generation Z

* Percentages shown in this survey report are rounded off, so the total may not add up to 100%. In addition, the total may exceed 100% because some questions allow multiple answers.

■Survey Overview

・Survey name Z generation awareness survey

・ Survey target: 600 men and women aged 18 to 25 nationwide, 200 people in their 30s to 60s for comparison

・Survey method: Internet survey

・Survey period: January 27-28, 2022

https://ashita.biglobe.co.jp/

Based on the results of this survey, BIGLOBE will promote "SDGs Action by BIGLOBE" to contribute to the future creation of people, society and the earth.

*Company names and product names listed are registered trademarks or trademarks of their respective companies.

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